How the Chase Cold Leads Automation Works in Showdigs

August 25, 2026

Leads that go quiet are not always lost. The Showdigs Chase Cold Leads automation reaches back out to prospects who went quiet after an initial inquiry and recovers a meaningful portion of that pipeline with zero manual effort.

What the data showsOn the Showdigs platform, 17.5% of cold leads respond when the automation reaches back out. 21.5% go on to schedule a tour. Some do not ask a single follow-up question. They simply needed the reminder to act. An additional 3% book a showing within one hour of the automated message. (Source: Showdigs platform data, 2026)

How to activate Chase Cold Leads in Showdigs

Step 1: Go to your automation settings in your Showdigs account.

Step 2: Enable the Chase Cold Leads automation.

Step 3: Configure your timing preferences for when the follow-up message goes out after a lead goes quiet.

Step 4: The automation runs automatically from this point forward on every qualifying cold lead in your pipeline.

What the automation doesWhen a lead submits an inquiry and goes quiet without scheduling a showing, Chase Cold Leads sends a proactive follow-up message at your configured interval. The message is conversational and professional. If the prospect responds, the AI Leasing Agent picks up the conversation and moves them toward a showing.

Why it mattersIn a manual operation, following up on cold leads requires a coordinator to notice the lead has gone quiet, decide to reach out, and actually send the message. Consistency is impossible at scale. Chase Cold Leads does this automatically for every lead, every time, without your team initiating any individual follow-up.

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Frequently Asked Questions

How long after a lead goes quiet does Chase Cold Leads send a message?

The timing is configurable in your Showdigs automation settings. You set the interval that makes sense for your typical prospect response window.

Does the follow-up message look like it came from a human?

Yes. The Chase Cold Leads message is conversational and professional, not a templated blast. Prospects respond to it as they would any SMS communication.

Can I customize the message content?

Yes. You can configure the tone and content of the follow-up message to match your business voice and any specific information relevant to your listings.

What happens if the cold lead responds to the Chase message?

The AI Leasing Agent picks up the conversation immediately and moves the prospect toward qualification and scheduling. The response is handled automatically without your team being involved unless escalation is needed.

Is Chase Cold Leads included in the base Showdigs plan?

Check showdigs.com for current feature availability and pricing. Automation features are part of the Showdigs platform offering.